Many stories.
A shared creative identity.

The story and
the production.

The anniversary series reflected the breadth of stories and programming associated with The Moth. Flywheel Film describes creating a unified treatment while giving voice to the variety in that work.

The creative approach drew on The Moth’s existing identity and imagery to connect the series. Watch the featured film for an example from the anniversary series.

From Flywheel Film’s portfolio. Presented by Flywheel Video, a production service by Flywheel Film.

View the original Flywheel Film project

Planning a
similar project?

For a new video series, decide which elements should repeat and where each story needs room to be different. A shared treatment can define framing, graphics and editorial structure while the individual brief follows the subject.

Bring reference films, brand assets and the anticipated release plan into the production conversation. Specify the number of stories and the versions needed from each.