Patient experiences.
Four cities. Both coasts.

Patient stories filmed across several locations

Flywheel Film filmed testimonials for Eli Lilly’s Emgality patient-story work. The filming covered four cities on both coasts and focused on people living with episodic migraine. Bonnie’s film, featured on this page, is an example from that work.

A defined filming contribution

Flywheel Film’s stated role in this project is testimonial filming. The case gives commissioning teams a named patient-story film to watch alongside a concrete example of filming across several locations. It is useful when discussing the production needs of a series built around individual experiences.

Planning your own patient-story series

Begin with the purpose of the stories and the people you want to reach. List the proposed participants, their locations and any requirements that could affect how they take part. Discuss the interview themes and the supporting footage you would like to explore, rather than assuming every story will need the same material.

For work in several places, identify which creative elements should connect the films and which choices should follow each person’s circumstances. Agree who will prepare the interviews, arrange participation, handle filming and review the content. Define the media handoff and editorial responsibilities as part of the brief.

Bring an existing treatment or reference film if you have one. Explain whether the immediate need is footage for your editorial team or a scope that also includes finished films. Identify the intended publication channels and anticipated versions so the production conversation can address how the material will be used. These are decisions to make for your project, with responsibilities agreed before filming begins.

From Flywheel Film’s portfolio. Presented by Flywheel Video, a production service by Flywheel Film.

View the original Flywheel Film project