Your video production partner
Your production.
From idea to
finished film.
Creative development, thoughtful filming and post-production. Flywheel Video works with your team to make interviews, brand stories and content with a clear purpose.
Make the film
your story needs.
A customer’s experience, a company’s work or a personal account can each become a compelling film. We start with the audience and what the story should help them understand, then develop the creative approach and production around that purpose.
We can shape the story, prepare the interviews, plan and film the project, and bring the material together through editing and finishing. Bring an idea that needs development or a brief your team has already approved.
Talk through your ideaStart with your story
- Purpose and audience: who should watch, and what should the film help them understand?
- People and ideas: whose perspective or experience will carry the story?
- Creative direction: references, tone, brand assets and the material already available.
- Production and finish: filming, editing, graphics, sound and the versions you need.
- Working together: schedule, responsibilities, review stages and final approval.
From brief to film
Creative thinking.
Considered production.
We connect the story decisions with the practical work of making the film. The project scope sets out what we’ll make together and how we’ll get there.
Find the story worth telling.
Clarify the audience and purpose. Develop the concept, interview themes and visual references. Bring the people, ideas and existing assets into a treatment that gives the film direction.
Make the shoot serve the story.
Prepare the subjects, locations and schedule. Plan camera, lighting and sound around the creative approach, then capture the conversations and supporting material the edit needs.
Bring the narrative together.
Shape the material through editing, sound, color and graphics. Define the review stages and delivery versions so the finished work fits where and how your audience will watch.
A useful first conversation
From purpose
to production.
Share what you know about the film and what you still need to work out. A clear brief gives the creative and production work a common direction.
Plan the production budget| Topic | Useful starting details |
|---|---|
| Story | Purpose, audience and the questions the film should answer |
| People | Interview subjects, perspectives and preparation needs |
| Filming | Locations, timing and activities that can be shown |
| Finish | Films, versions, graphics and publishing requirements |
| Review | Project contacts, feedback and approval responsibilities |
Build around
your team.
You may need a production partner from the first idea through the finished film. You may already have a creative treatment, producer or editor and need us to take on a defined part of the work.
We’ll agree the creative, filming and editorial responsibilities with you. For a series, the production plan can connect the stories while giving each person and location the attention they need.
Choose the production support you need- Creative teams: bring your treatment and define the production work you want us to take on.
- Marketing and communications teams: connect the story with brand, audience and publishing needs.
- Video series: develop the recurring treatment and the ideas that make each film individual.
- Patient and personal stories: plan around the people on camera and the client’s review process.
Before the shoot
Questions for
your production partner
What can Flywheel take on?
We can develop the creative approach, plan and film the production, and edit the finished work. The proposal defines the responsibilities and deliverables, from an interview shoot to a film or connected series.
Can you work from our existing creative brief?
Yes. Bring your treatment, references and brand assets. We’ll discuss the production and editorial work you need, what your team will provide and how feedback and approvals will work.
What if the story is still taking shape?
Share the audience, purpose and ideas you have so far. We can include creative development and interview planning in the project scope, along with the filming and finished content you need.
What should the production proposal include?
The creative and planning work, filming assumptions, editorial scope and delivery versions. It should also define responsibilities, review stages and how changes to the project will be handled.
Production planning
Budgeting a video production
Define the decisions that change scope before comparing production estimates.
Read the guideProduction planning
Write a useful multi-city production brief
A practical checklist connecting your story, locations, crew and editorial requirements.
Read the guideMake a start
Production questions?
Let’s shape the plan.
Explore the story, filming and finished videos your project needs. Ask production questions or create a working brief you can download and discuss with Flywheel.
Email required to begin. Conversations are saved for project follow-up. Budget ranges depend on approved pricing and a defined scope.
Let’s make your next film.
Prefer to talk? Call 646-420-3668